Main bio
I’m a product and UI/UX designer who enjoys understanding how people interact with products and finding ways to make those experiences clearer, simpler, and more intuitive. Over the past few years, I’ve worked across e-commerce, civic technology, healthcare, and digital products, from redesigning 99acres for young renters to rethinking Lafetch’s e-commerce experience and designing accessible wayfinding for Connaught Place.
I’m currently pursuing a Bachelor’s in Product Design at NSUT, alongside working on real products and design problems. These experiences have taught me to look beyond the interface and think about the bigger picture users, business goals, accessibility, technology, and all the little details in between.
When I’m not designing, I’m usually exploring a new tool, obsessing over a product I like, collecting references, or noticing tiny interaction details that probably didn’t need this much attention but got it anyway.
it's me
What dive into my work
Starting with why, not what
Before jumping into wireframes, I want to understand what problem we're actually solving. Sometimes the thing people ask for isn't the thing they need. My favorite projects start with good questions and end with solutions that feel obvious in hindsight.
think first, draw later.
no perfect world here!
Designing for real constraints
Perfect conditions don't exist. Budgets are tight, timelines are aggressive, legacy systems are messy, and sometimes you just can't talk to users directly. I'm comfortable making smart decisions with imperfect information and finding creative solutions within real limitations.
Collaboration over hero design
The best work happens when designers, engineers, and product teams work closely together instead of handing work off to one another. I genuinely enjoy collaborating, discussing ideas, and finding the right balance between what is possible, what is practical, and what creates the most value.
we, not me.
details build trust.
Making the invisible visible
Some of the most impactful design work isn't flashy. It's the progress indicator that keeps people oriented, the auto-save that prevents panic, and the validation message that actually helps instead of simply saying "error." These small details are what build trust.
What dive into my work
Lafetch
Led the design across the LaFetch ecosystem, including redesigning the LaFetch website and app, and creating LaFetch Quick and the LaFetch Rider App from the ground up. Worked across user flows, information architecture, wireframes, high-fidelity UI, and design systems to build cohesive experiences for both customers and riders.
May 2026 - Current
Divine Labs, IIT Delhi
Worked on the Muradabad Literature Festival, creating visual assets and contributing to the overall event experience. Also designed an interactive playbook that made digital marketing concepts simpler and more accessible for rural Village Level Entrepreneurs.
Jan 2024 - March 2024
Infoedge
Designed marketing collateral including brochures, visiting cards, and social media creatives to strengthen brand communication and maintain a consistent visual identity. Also designed and developed the organization's website, creating a cohesive digital presence that aligned with its brand and goals.
Jun 2025 - July 2025
okay. that's the end of the canvas. thanks for scrolling this far — most people stop at the first project.